Financial Information Month Pt 2
No business, regardless of the type of business you have, is going to get anywhere until you are in a position to measure what you are doing. You can have all the HR, all the advertisements etc. Until you are in a position to measure, tangibly, what is my business doing? Where was I yesterday? Where am I today?... Where do i want to be next week? ... Until you have these measurements you are wasting time.
You must have adequate financial ratios, you must have debt ratios and anticipate how much return you want from your investments. You must know how to be financially smart, know when to use leveraging, how much capital you need to score points on your equity. You must have good dividend policies and ...
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